{"id":2993,"date":"2024-09-26T10:13:40","date_gmt":"2024-09-26T13:13:40","guid":{"rendered":"https:\/\/dcc.ing.uc.cl\/?p=2993"},"modified":"2024-09-26T10:13:41","modified_gmt":"2024-09-26T13:13:41","slug":"academico-uc-marcelo-mendoza-converso-con-el-mercurio-sobre-como-intentar-reconocer-contenido-visual-generado-con-ia","status":"publish","type":"post","link":"https:\/\/dcc.ing.uc.cl\/academico-uc-marcelo-mendoza-converso-con-el-mercurio-sobre-como-intentar-reconocer-contenido-visual-generado-con-ia\/","title":{"rendered":"Acad\u00e9mico UC Marcelo Mendoza convers\u00f3 con “El Mercurio” sobre c\u00f3mo intentar reconocer contenido visual generado con IA"},"content":{"rendered":"\n

A ra\u00edz del inicio de las campa\u00f1as electorales que se pronostican para octubre, en donde se elegir\u00e1n alcaldes, concejales, gobernadores y consejeros regionales en Chile, el acad\u00e9mico DCC e investigador del Centro Nacional de Inteligencia Artificial <\/a>(Cenia)<\/strong>, Marcelo Mendoza<\/strong>, convers\u00f3 con el medio “El Mercurio”<\/strong> sobre la creciente presencia de contenido audiovisual creado con inteligencia artificial en el contexto electoral y la dificultad de distinguir entre im\u00e1genes y videos aut\u00e9nticos y aquellos generados por IA.<\/p>\n\n\n\n

“En las \u00faltimas tres elecciones presidenciales ya se han utilizado bots en Chile con mayor o menor presencia en algunas de ellas, pero en el caso de la inteligencia artificial generativa, esto es im\u00e1genes o textos generados por computadores, esto es bastante m\u00e1s nuevo”<\/em>, declar\u00f3 Mendoza.<\/p>\n\n\n\n

Ejemplo de este escenario es la imagen generada con IA de las pol\u00edticas Karol Cariola y Camila Vallejo, en la que aparecen con un avanzado embarazo, vestidas de celeste con un pa\u00f1uelo verde en alusi\u00f3n a los movimientos provida y proaborto, la cual se volvi\u00f3 viral en la red social X.<\/p>\n\n\n\n

Con respecto a esta misma situaci\u00f3n, Mario Desbordes, candidato de Chile Vamos por Santiago, decidi\u00f3 publicar un video generado con IA para alertar a los usuarios sobre los peligros de estos contenidos enga\u00f1osos que propagan desinformaci\u00f3n.<\/p>\n\n\n\n

A pesar de que los expertos coinciden en que no existe un m\u00e9todo oficial para distinguir entre el material creado por IA y el aut\u00e9ntico, sugieren prestar atenci\u00f3n al contexto de la imagen y verificar su relaci\u00f3n con las figuras pol\u00edticas que aparecen en ella. Por ejemplo, en el caso de Vallejo y Cariola, su estado real de embarazo no coincide con la representaci\u00f3n en la imagen viral. Adem\u00e1s, en los bordes de la imagen aparecen personajes caracterizados de manera anacr\u00f3nica, que no tienen relaci\u00f3n con las situaciones actuales del pa\u00eds.<\/p>\n\n\n\n

Entre los consejos dictados para identificar im\u00e1genes falsas, se sugiere observar las extremidades y la piel, que pueden presentar anomal\u00edas como un n\u00famero incorrecto de dedos o una apariencia de “cera”. Tambi\u00e9n es importante prestar atenci\u00f3n a las sombras, que pueden mostrar desarmon\u00edas o no coincidir con los objetos de la imagen.<\/p>\n\n\n\n

Para leer la nota original del medio El Mercurio visita el siguiente enlace: https:\/\/www.ing.uc.cl\/wp-content\/uploads\/2024\/09\/5361108_4004858-scaled.jpg<\/a><\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

A ra\u00edz del inicio de las campa\u00f1as electorales que se pronostican para octubre, en donde se elegir\u00e1n alcaldes, concejales, gobernadores y consejeros regionales en Chile, el acad\u00e9mico DCC e investigador del Centro Nacional de Inteligencia Artificial (Cenia), Marcelo Mendoza, convers\u00f3 con el medio “El Mercurio” sobre la creciente presencia de contenido audiovisual creado con inteligencia artificial en el contexto electoral y la dificultad de distinguir entre im\u00e1genes y videos aut\u00e9nticos y aquellos generados por IA. “En las \u00faltimas tres elecciones presidenciales ya se han utilizado bots en Chile con mayor o menor presencia en algunas de ellas, pero en el caso de la inteligencia artificial generativa, esto es im\u00e1genes o textos generados por computadores, esto es bastante m\u00e1s nuevo”, declar\u00f3 Mendoza. Ejemplo de este escenario es la imagen generada con IA de las pol\u00edticas Karol Cariola y Camila Vallejo, en la que aparecen con un avanzado embarazo, vestidas de celeste con un pa\u00f1uelo verde en alusi\u00f3n a los movimientos provida y proaborto, la cual se volvi\u00f3 viral en la red social X. Con respecto a esta misma situaci\u00f3n, Mario Desbordes, candidato de Chile Vamos por Santiago, decidi\u00f3 publicar un video generado con IA para alertar a los usuarios sobre los peligros de estos contenidos enga\u00f1osos que propagan desinformaci\u00f3n. A pesar de que los expertos coinciden en que no existe un m\u00e9todo oficial para distinguir entre el material creado por IA y el aut\u00e9ntico, sugieren prestar atenci\u00f3n al contexto de la imagen y verificar su relaci\u00f3n con las figuras pol\u00edticas que aparecen en ella. Por ejemplo, en el caso de Vallejo y Cariola, su estado real de embarazo no coincide con la representaci\u00f3n en la imagen viral. Adem\u00e1s, en los bordes de la imagen aparecen personajes caracterizados de manera anacr\u00f3nica, que no tienen relaci\u00f3n con las situaciones actuales del pa\u00eds. Entre los consejos dictados para identificar im\u00e1genes falsas, se sugiere observar las extremidades y la piel, que pueden presentar anomal\u00edas como un n\u00famero incorrecto de dedos o una apariencia de “cera”. Tambi\u00e9n es importante prestar atenci\u00f3n a las sombras, que pueden mostrar desarmon\u00edas o no coincidir con los objetos de la imagen. Para leer la nota original del medio El Mercurio visita el siguiente enlace: https:\/\/www.ing.uc.cl\/wp-content\/uploads\/2024\/09\/5361108_4004858-scaled.jpg<\/p>\n","protected":false},"author":9,"featured_media":2997,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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